High performing websites that convert
WEBSITE DESIGN
Website design that clarifies your offer, builds trust, and turns visitors into customers. I am based in San Luis Obispo County and work with clients wherever they do business.
Design and Build Includes
Strategy and site map that connect pages to goals and audiences
Modern layouts for desktop and mobile with clear calls to action
Search and AI readiness titles, meta, headings, internal links, and schema so Google and AI assistants understand your pages
Content and structure that answer real questions and guide the next step
Performance work image compression, lazy loading, and script cleanup with a Core Web Vitals target in mind
Accessibility awareness readable type, contrast checks, keyboard friendly navigation
Technical foundations SSL, clean hosting setup, backups, and version control for safe edits
Local signals when helpful Google Business Profile integration, consistent name and contact, local schema, and optional location pages for towns like San Luis Obispo, Paso Robles, Atascadero, Morro Bay, and Pismo Beach
Measurement GA4 and Tag Manager events for calls, forms, and consultation clicks, UTM standards, and spam filtering so numbers are trustworthy
XML sitemap, robots rules, canonicals, redirect plan for old URLs, and a clean 404 page
Platform setup on Squarespace or Shopify so you can edit pages and products without a developer
Training and a short guide so your team can update with confidence
How this drives results
Clarity reduces bounce and gets people to the right page faster.
Search friendly structure improves visibility so qualified visitors find you.
Conversion focused layouts turn visits into calls and consultations.
Clean measurement links pages to leads so we can scale what works.
Outcomes and deliverables
A live site built to convert with pages mapped to customer questions
Home and inner page patterns you can reuse as you grow
Search basics set on every page with technical items handled
Contact and consultation flows that work smoothly on every device
Analytics events for calls, forms, and consultation clicks with reporting
